Native Advertising


Native Advertising

Native Advertising is an exclusive opportunity to share your non-commercial content alongside our trusted, online editorial. Your sponsored content will be presented in a highly-visible area on a brand’s website, linked within eNewsletters and shared in social media. Ad package includes publishing one piece of editorial as sponsored content.

EXAMPLES
Website Content Page
Website Home Page
eNewsletters

ADDITIONAL SERVICES
Orangetap Marketing
Clear Seas Research

ADVERTISE
Select a brand to get started.

Native Advertising is an exclusive opportunity to share your non-commercial content alongside our trusted, online editorial. Your sponsored content will be presented in a highly-visible area on a brand’s website, linked within eNewsletters and shared in social media. Ad package includes publishing one piece of editorial as sponsored content.

,

EXAMPLES
Website Content Page
Website Home Page
eNewsletters

ADDITIONAL SERVICES
Orangetap Marketing
Clear Seas Research

ADVERTISE
Select a brand to get started.

,

Benefits

Showcase your expertise with an exclusive website content page.
Includes your supplied content, web ads, plus a Twitter widget or video player.
Featured on brand’s home page to increase awareness
Highlighted in brand’s eNewsletter with links to your exclusive content page
Your unique customized hashtag will be shared on the brand’s social media pages.


Availability

Native Advertising is available to all BNP Media brands.
Sponsorships run for 6 months per brand. Full year packages are available upon request.


Specifications

Articles
500-2,000 words of text
Suggested headline and teaser
Author byline and bio (author photo optional)
Photo credits or captions if applicable
Company logo: high resolution at 300 pixels wide with transparent background
30-word company description

Website Ads
Leaderboard: 728 x 90 pixels and 320 x 50 pixels
Medium Rectangle: 300 x 250 pixels
Skyscraper: 160 x 600 pixels

Graphics, Artwork, Media
All original, full-size images saved as jpeg, gif or png files
Article & Feature image: 900 x 550 pixels
Videos: Must be submitted as a digital file, fully edited and in the finished version. Under 5 minutes is recommended.

  • Video size: Anything up to 1920 x 1080 pixels
  • File size: Under 2GB
  • Formats: .mp4, .mov, .wmv, .flv, .mpg, .avi

View here for the Native Ad Specifications document.